Make IB management and strategic decisions as easy as writing your shopping list.
Overview
Get key insights about the strategy of IB developement and start the needed business processes in the IRMA powerful IB Management tool intergrated in the AE360
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Key Features and benefits
Efficient management of medical devices is essential for maintaining operational excellence. Siemens Healthineers has developed the Installed Base Review Manager (IRM), a web-based application to streamline installed base management processes.
The IRM offers comprehensive features, including customizable filters, editing of strategies and opportunities. These capabilities make it a valuable tool for sales teams, enabling them to manage devices effectively and develop long-term strategies.
By streamlining workflows and providing detailed insights, the IRM empowers account managers to make informed decisions, and identify new business opportunities.
Overview of the IRM
The Installed Base Review Manager (IRM) is a powerful tool built on the foundation of AE360.
IRM offers a user-friendly interface and a range of functionalities that make it easier for sales and service teams to manage their installed medical devices. The application is designed to provide a comprehensive overview of both Siemens Healthineers’ and competitors’ devices, enabling informed and strategic decision-making.
Competitor Analysis for Informed Decision-Making
One of the standout features of IRM is its ability to facilitate detailed competitor analysis. Account managers can leverage this tool to gain a strategic edge in sales planning. By having a comprehensive overview of their own and competitors’ devices, they can craft more effective sales pitches and strategies.
Market-Specific Customization for Better Client Relationships
IRM is customized to meet the specific needs of different markets. This customization allows account managers to better manage customer relationships and enhance the quality of their interactions. The application can be tailored to include key features that further facilitate market-specific requirements.
Interactive Database for Upselling Opportunities
The advanced database manager within IRM provides account managers with detailed information on installed devices across various facilities. This knowledge is pivotal in identifying and executing effective upselling strategies, aligning proposals with the client’s current setup.
Advanced Filtering System for Meeting Preparation
IRM’s advanced filtering system allows account executives to perform detailed device queries. This feature ensures that account managers arrive thoroughly prepared at sales meetings, with a clear understanding of specific client requirements and scenarios. Additionally, the device view is ready with one click enabling account managers to access detailed information on any SHS IB.
Integrated into the AE360 mobile app is the view to get access to a set of filters tailored by you in the web-application – enabling account managers to access this IB information on-the-go.
IRM in a Nutshell
The Installed Base Review Manager (IRM) by Siemens Healthineers is a game-changer in device management. Its intuitive design, comprehensive features, and customization make it invaluable for sales teams. By streamlining workflows and providing detailed insights, IRM empowers account managers to make informed decisions, enhance client relationships, and identify new business opportunities. Embrace the future of device management with IRM and experience the difference it can make in your operations.
